Philadelphia, PA – April 22, 2010 – Today Mayor Michael A. Nutter, the Philadelphia Streets Department and City of Philadelphia Murals Arts Program unveiled ten new recycling trucks designed and created by truck drivers and students as a part of Design in Motion: The Recycling Truck Project. The new recycling trucks will join the 10 existing Design in Motion trucks that were unveiled as part of last year’s Earth Day. All 20 of the newly designed trucks will hit the streets to pick up recyclables on Friday, April 23.
Prior to the trucks’ debut at LOVE Park, they paraded from Cecil B. Moore Avenue and Broad Street south to City Hall, ending on 15th Street between Arch Street and JFK Boulevard (between MSB and Love Park).
“It is fitting that we are unveiling these trucks on the 40th Anniversary of Earth Day – an occasion when all Philadelphians come together to identify more ways that we can protect our environment and brighten up our neighborhoods,” said Mayor Nutter.
This trucks’ painting coincides with the Streets Department newly announced UnLitter Us movement, the first sustained public service campaign to rid Philadelphia of litter once and for all. UnLitter Us engages citizens to volunteer across the city in ongoing efforts to eliminate and prevent litter from invading our streets through community outreach programs, litter rallies and more.
From January through April 2010, artist Desireé Bender, the drivers of the 10 recycling trucks participating in this year’s Design in Motion: The Recycling Truck Project and over 60 students ranging in age from 10 to 14 and enrolled in Mural Arts’ free after-school Big Picture program worked together on the conceptualization, design and production of graphic vinyl wraps for 10 City of Philadelphia recycling trucks. Their designs are inspired by and quote historical and contemporary textile patterns that celebrate elements of nature and are drawn from the collection of The Design Center at Philadelphia University.
The Earth Day celebration and Design in Motion project is another initiative aimed to make the City of Philadelphia the Greenest City in America by 2015. For more information about this project and all Philadelphia Streets Department initiatives, please visit http://www.philadelphiastreets.com or the UnLitter Us movement Facebook Page at http://tinyurl.com/y65djs7.