Mayor Nutter Announces “Arborly Love” Spring 2014 Tree Giveaway

February 20, 2014 – Today at John F. Kennedy Plaza/Love Park, Mayor Michael A. Nutter Nutter and Deputy Mayor/Philadelphia Parks & Recreation Commissioner Michael DiBerardinis announced that more than 2,000 trees would be given this spring as part of the TreePhilly initiative to make Philadelphia “The City of Arborly Love.” 
The announcement came after a show of affection in the form of arborly love notes like “My roots run deep. My love runs deeper.” and “I’m nuts about you.” were hung in tree branches throughout Philadelphia.  A loquacious tree, the TreePhilly Spokes-Tree, also talked about his love of having ‘roots’ in Philadelphia.
“Trees show their love by providing everything from clean air to beautiful parks for residents to enjoy,” said Mayor Nutter. “The TreePhilly initiative was created to engage Philadelphia property owners, businesses and neighbors to plant and maintain trees to reciprocate this love.”
TreePhilly is a year-round program of Philadelphia Parks & Recreation (PP&R) in partnership with the Fairmount Park Conservancy and Wells Fargo & Company. To date, 100,000 trees have been planted and each free tree giveaway contributes to the goal of 30% tree canopy cover across the City of Philadelphia.  Through March 27, Philadelphia property owners and businesses can submit requests for a free tree, including many fruit tree varieties.  Pre-registration is encouraged to select a preferred pick-up site and date, but walk-ups will be welcome. Additionally, TreePhilly will be offering tree planting and care demonstrations and free mulch at each location.
“With the continued support of our great partners, TreePhilly keeps growing and neighborhoods all over the City continue to show their love for trees by planting free yard and street trees with TreePhilly,” said Deputy Mayor/Philadelphia Parks & Recreation Commissioner Michael DiBerardinis. 
Greg Redden, Wells Fargo’s Regional President for Greater Philadelphia/Delaware said, “Wells Fargo is delighted to once again sponsor the TreePhilly campaign.  We support the program because it engages residents and community groups in beautifying their neighborhoods, while adding to the greening of Philadelphia.”
Kathryn Ott Lovell, Executive Director of the Fairmount Park Conservancy added, “We are so happy to see how the community is coming together to help make Philadelphia ‘The City of Arborly Love’.  We are truly grateful for the ongoing commitment of Wells Fargo, as their generous support helps make TreePhilly successful.”
Look out for even more of “The City of Arborly Love” messages, including the radio debut of the Spokes-Tree. “The beautiful trees and parks are one of the reasons we’re so happy to call Philly home,” says Jennifer Fink, Vice President /Account Director at Masterminds, the agency behind the campaign. “We’re thrilled to support TreePhilly in its mission.”
The Spokes-Tree summed it up best by saying, “From our highest branches to the tips of our roots, we trees got nothing but love for all of Philly, the City of Arborly Love.”
The tree pick-up dates and locations are as follows:
·         Saturday April 5th, 2pm to 4pm (other times are available for this event if you pre-register), Pennypack Environmental Center (8600 Verree Rd. 19115)
·         Sunday April 6th, 12noon to 2pm, West Oak Lane Library (2000 Washington Lane 19138)
·         Saturday April 12th, 10am to 12noon, Columbus Square Playground (1200 Wharton St. 19147)
·         Saturday April 12th, 10am to 12noon, Bartram’s Garden (54th and Lindbergh Blvd. 19143)
·         Saturday April 12th, 12noon to 2pm, Hunting Park Recreation Center (900 Hunting Park Ave. 19140)
·         Sunday April 13th, 12noon to 2pm, Gorgas Park (6300 Ridge Ave. 19128)
Residents with limited mobility can apply for free tree delivery and planting by a representative from Philadelphia Parks & Recreation. Space for this service is limited and residents are encouraged to apply early by contacting Erica Smith Fichman at 215-683-0217 or by visiting
There are several ways citizens can get involved with TreePhilly, including planting and caring for trees on their property, volunteering for a tree planting event in their local park, or sponsoring community service days to plant and maintain trees. For more information, citizens can visit or call 215-683-0217.
About Wells Fargo
Wells Fargo & Company (NYSE: WFC) is a nationwide, diversified, community-based financial services company with $1.4 trillion in assets. Founded in 1852 and headquartered in San Francisco, Wells Fargo provides banking, insurance, investments, mortgage, and consumer and commercial finance through more than 9,000 stores, 12,000 ATMs, the Internet (, and has offices in more than 35 countries to support the bank’s customers who conduct business in the global economy.
About the Fairmount Park Conservancy
The Fairmount Park Conservancy exists to champion the Fairmount Park system.  Its mission is to work as a collaborative partner to lead and support efforts which preserve and improve Fairmount Park to enhance the quality of life and stimulate the economic development of the Greater Philadelphia Region.  For more information, please visit “Like” the Fairmount Park Conservancy on Facebook at and “Follow” via Twitter @myphillypark.
Posted in Environment, Mayor's Press Releases, Press Release, Recreation
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